MATRIX
Interactive experience built to convert3D scene

3D terrain for routes, stages and hotspots

An abstract journey becomes a map, point of interest and action.

3D terrain combines a navigable 3D map for explaining stages, routes or product territories with commercial hotspots. The path is clear: hotspot → detail → selection → lead with chosen zone or stage. The goal is not decorating a landing page; it is recording selected hotspots and turning that interest into a next action.

Mobile-firstAnimated blueprint3D landing

Operational blueprint

We do not sell an image. We sell the whole path.

The watercolor cover opens the door, but the real delivery connects gesture, measurement, fallback and an action sales can continue.

01. Cover that promises

Dark 3D watercolor art aligned with 3D terrain, cropped for mobile, social preview and first viewport.

02. Gesture that converts

One-thumb map browsing with a parallel list, so visitors never lose orientation.

03. System that records

Selected hotspots as primary signal, plus CTA, section and progression events.

04. Commercial exit

Every selection hands sales a lead carrying the chosen zone or stage.

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The real experience

Art, interaction, capture and measurement in one piece.

The value lives in the path: mobile gesture, clear decision, intent data and a commercial exit the team can use.

What people see

A navigable 3D map for product or event territories.

What the thumb does

Browse zones, open a hotspot, compare, select.

What the brand buys

Visual map · Hotspot interactions · Mobile-optimized version

What gets measured

Selected hotspots

Mobile UX first

Not just a cover: a tactile path.

Each build ships with main gesture, lightweight fallback and clear exit so effect never hides conversion. Decision happens on the list; context stays on the map.

01. First gesture

Simplified map, hotspots in a bottom list and short transitions to preserve orientation.

02. Decision

Visitor picks a zone or stage to see detail, without losing map context.

03. Measurable exit

Selection creates a lead carrying the chosen zone or stage.

Concrete example

Example: coffee-region route with 4 hotspots — 1) Farm stay, 2) Tasting lab, 3) Viewpoint trail, 4) Roastery shop. Tap shows 2-line detail + photo + [Select this stop]. Lead payload: selected_hotspots: [tasting-lab, roastery-shop], route: coffee-3-days, source: terreno-3d. Same pattern fits product territories: Starter / Pro / Enterprise / Add-ons.

Intent

Turns routes, stages or product territories into a navigable map with commercial hotspots.

Mobile gesture

See Mobile UX pattern below.

Commercial path

See hotspot path above to hand sales a lead with chosen zone or stage.

Primary signal

Selected hotspots

Experience design

The delivery is Visual map · Hotspot interactions · Mobile-optimized version for Events and Tech, with the gesture and measurement defined above.

EventsTech

Typical delivery

  • Visual map
  • Hotspot interactions
  • Mobile-optimized version

Suggested stack

Three.jsGLSL

Direct contact: hello@codeaustral.com

Main metric

Selected hotspots

Mobile

Bottom-list decision; context stays on the map.

Operational proof

Hotspot → detail → selection → lead with zone/stage payload.

Production map

From dark concept to measurable system

The visual piece works as the cover, but the real delivery includes interaction, fallback, events and capture path so the experience does not die as decoration.

1. Visual prototype and touch gesture
2. Demo, fallback and mobile performance
3. Capture, events and commercial handoff

Dark 3D watercolor art

Visual cover aligned with the MATRIX universe, ready for teaser, landing, ads and social preview.

Real interaction

The demo goes beyond an image; on mobile it follows the pattern above.

Commercial system

Selection flows to quote or WhatsApp with context. Recommended service: 3D landing.

What gets validated before production

Visual map for product or event
Interactions by zone
Mobile version with parallel list
Ocean

Another experience

Ocean

Slow motion, high contrast and automatic pauses when the user starts reading.

3D Configurator

Another experience

3D Configurator

On mobile it prioritizes simple gestures, large swatches and a fixed configuration summary before the CTA.

Key questions before production

What is 3D terrain for?

3D terrain explains an offer in a tactile way, measures real interest and moves the user toward a concrete action such as inquiry, checkout, signup, WhatsApp or sales booking.

How does 3D terrain adapt to mobile?

It pairs a light map with a bottom list and short transitions.

What gets measured in 3D terrain?

Selected hotspots is the primary metric. Steps, CTAs, section events, captures and CRM or analytics handoff can also be measured.

Help & support